Join America Saves Week! “Save with a Plan…For Education” beginning 2/26/18

Save the date for America Saves week! Beginning Monday February 26, 2018

Invite Education is coordinating activities with America Saves Week 2018 (#ASW18) to highlight the importance of saving for education. Each year America Saves week sponsors a week long focus on various elements of saving – attracting 30+ million individuals.   #ASW18 will be the first year that saving for education will be emphasized.

Participant (“Education Savings Supporter”) Requirements: Invite Education seeks Education Savings Supporters to participate in the activities planned for the first day of America Saves Week 2018, February 26th, “Save with a Plan … For Education.”


There is no cost to participate. The only commitment is to support at least one of the planned activities.

Messaging Themes: The goal is to establish a nationwide campaign of common messaging to promote the idea that saving for education is important. Program participants will use common “Got Milk” type, generic messaging in a variety of forums on February 26, 2018. Messages, which will be supported with infographics and data, would include, but not be limited to:

  • “Saving a Dollar Today is Better than Borrowing One Tomorrow”
  • “It’s Never too Early or Too Late to Start Saving for Education”
  • “Start Saving for Education Today. Today, Not Tomorrow”
  • “Saving Small Amounts is Better than Not Saving At All”
  • “Starting to Save Early Gives Your Nest Egg A Chance to Grow Bigger”

Activities: Invite Education will coordinate (schedule social/traditional media) and support (provide talking points, draft articles,) a series of nation-wide activities supplemented by regional/local events sponsored by Education Savings Supporters. Education Savings Supporters are encouraged to plan and host their own activities as well.

How do we save for college graphic

Currently, Invite Education is soliciting ideas for activities and is considering the following:

  • Social Media Activities
    • Targeted Twitter Messages of the Messaging Themes
    • Twitter Chats – perhaps several on focused sub-topics
      • Saving for College
      • Saving in the Underserved Community
    • Facebook Live Event
    • Coordinated Podcast Releases
    • Coordinated Blog Posts
    • LinkedIn Posts
  • Traditional Media Events
    • Radio Interviews
      • National/Syndicates
      • Local Market
    • Print
      • Op-Ed Pieces
      • Articles
      • Interviews
    • Television

Education Savings Supporters: (* = confirmed participant)

  • American Student Assistance
  • College Savings Foundation
  • College Savings Plan Network
  • Consumer Bankers Association
  • Cooperative Credit Union Association
  • Council for Economic Education
    • National
    • Massachusetts
  • Education Finance Council
  • Finance Authority of Maine
  • Inversant
  • Jump$tart
    • National
    • Maine
    • Massachusetts
    • Rhode Island
  • LendKey Technologies
  • Massachusetts Educational Financing Authority
  • Mayor’s Office
    • City of Boston
  • National Treasurer’s Association
  • Rhode Island Student Loan Authority
  • Sallie Mae
  • Strada Education
  • Treasurer’s Office:
    • Massachusetts
    • Rhode Island
  • S. News and World Report

Thank you for considering how you might help spread the message that saving for education is important.

Invite Education Contacts:

#ASW18 Event Co-ordinator: Ken O’Connor –

#ASW18 Content Co-ordinator: Michael Esposito –

#ASW18 Contributor: Hailee O’Keefe-MacDonald –


Interview: Invite Education CEO John Hupalo on @KDURradio: “Plan and Finance Your Family’s College Dreams”

Rachel Frederico host of “Off the Rim” at Fort Lewis College Community Radio (@KDURradio) interviewed John Hupalo on the topic of college costs, savings and student loans, providing insight from the new book “Plan and Finance Your Family’s College Dreams.” The interview covers many topics including:

  • How college financing is a holistic planning process covering the years of early childhood leading up to high school graduation.
  • Why 529’s are so advantageous.
  • Translating the “lingo” of the college funding process into plain english.
  • What is a Gap Year and why it matters before college?
  • How can students and parents best manage college loans?

Check out the full recording:


A better plan for education

Setting long term goals is easy; following through to hit them is tough.

It’s probably not more true than for college planning.

Helping families achieve actually long term goals takes near term discipline combined with a vision for the future.

It takes time, but the earlier it begins, the more is available to watch efforts compound out, literally.

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Select potential colleges, compare costs and benefits, and create a savings plan that can adapt to new challenges every year.  You are college ready with Invite Education.

Learn how Credit Unions, Banks, Non-Profits and School Districts all benefit with Invite Education:

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